Nφdress’s fresh fashions play on nostalgia to fulfill modern desires. Designer LuQi Yu established her label to satisfy specific cravings for missing wardrobe pieces, reinvented corsets and crafty minidresses, becoming instant social media favorites.
Heavily inspired by Chinese and Japanese street fashion photos from the ʼ90s, Nφdress is unafraid to explore clashing combinations of lace, mesh, satin, and velour. Unexpected cuts and thoughtful detailing are prominent in the brand’s pieces, which often feature large prints and bold collars. Digital renderings of portrait photography have become staples in the imagery appearing on dresses, pants, tops, and skirts. With youthful bows, ruffles, and drapery, Nφdress’s contemporary garments offer a new twist on street fashion.