Baude started as an art-project between 3 NYC friends to maintain their sanity during the Covid lockdown. Being pent-up creatives, they started Baude as an antidote for how monotonous life was and to convey their belief that creativity is an important tool for self-care.

At the heart of Baude lies an unwavering commitment to creativity, quality, and feeling good. To them, clean doesn't mean bland, safety isn't just about marketing, and beauty isn't only on the outside.

That's why Baude makes mood-melting body care in conceptual fragrance collections that unfold a surreal narrative. Always vegan, cruelty-free, and dermatologist tested in high-quality formulations. Inspired by counter-culture movements and the arts, they make stimulating products for complex people with complex tastes.